“Dirty Willy Underwear”

Willy Chavarria, the 2023 American Menswear Designer of the Year, is now an underwear designer, too. The Fresno-hailing designer has launched his own luxury sub-label, titled “Dirty Willy Underwear”—and the name should be taken at face value.

Chavarria’s underwear is intentionally stained with realistic sweat marks and urine dribbles, as well holes around the waist. Made in Peru with fine Pima cotton yarn and finished in New York by hand which obviously justifies the $350 a pair price tag.

The line includes jocks, briefs, boxer briefs and ribbed tanks, packaged in metallic military ration envelopes and are available now on Willy’s website.

Posted by: TAWD on August 12, 2024